Lemon Perfect

Dec 2018 - July 2019

Cold Pressed Lemon Water
5 Calories, 0 Sugar


Brand Strategy
Worked collaboratively with Creative Director, to establish brand foundation (Key messaging, Tone of Voice, Visual Strategy, Brand Personality)

Social Media
- Manage social agency
- Copy writing
- Community Management
- Influencer briefs
- Robust Content Strategy + Mood Board under Creative Director

- Retail activations
- Managed. fabricators and execution multiple events

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